Tuesday, May 26, 2026
Today's Edition

EveryNews

Stories that matter, signal over noise

Business

Market reorientation: Ukraine exported 463.7 thousand tonnes of sugar worth $222 million — new buyers replaced the EU

After the EU restrictions, Ukrainian producers shifted 73% of their exports to world markets. We break down what this means for farmers, exporters and the state budget right now.

Tetiana Suchkova-Ladik

By Tetiana Suchkova-Ladik

January 9, 2026 · 1 min read

Market reorientation: Ukraine exported 463.7 thousand tonnes of sugar worth $222 million — new buyers replaced the EU

What happened

In 2025 Ukraine exported 463,700 tonnes of sugar worth $222 million, the National Association of Sugar Producers of Ukraine «Ukrtsukor» reports. Total export volume fell by 38% compared with the record year 2024 (746,000 t). The key driver of the change was the introduction of restrictions on supplies to the European Union.

Where the sugar went

The trade structure underwent a significant reshuffle: while in 2024 the split was roughly 60% — global markets / 40% — EU, in 2025 as much as 73% went to global markets and only 27% to the EU. Among the largest importers were Lebanon (15%), Bulgaria (14%), North Macedonia (8%), Libya (7%), Syria and Turkey (6% each). In the 2024–2025 marketing season, which ended on 31 August, five companies accounted for 87% of exports.

Why it matters

The trade reshuffle is not just statistics. Market diversification reduces dependence on the EU but increases exposure to volatility from new buyers, logistical risks and price fluctuations. For farmers and processors this means: the lost volumes of 2024 affect farmers' incomes and foreign-currency receipts, but the emergence of new buyers is an opportunity to secure long-term contracts outside the EU.

"In 2025 the industry maintained high export activity despite a 38% reduction in shipments to foreign markets compared with 2024, when a historic record of sugar exports from Ukraine was set — 746,000 tonnes"

— Yana Kavushevska, head of the association «Ukrtsukor»

What’s next

In the short term the industry needs to work on logistics, quality standards for new markets and mechanisms to insure against payment risks. From the state’s perspective — support for exporters and negotiations to lift or soften trade restrictions with the EU are important. The practical question remains: will this temporary reshuffle turn into a sustainable diversification of markets and stable foreign-currency inflows, or will the industry again become vulnerable if market conditions change?

Related

Latest

Business

EU Against Google: Why the Latest Fine Could Change More Than Previous Ones

# European Regulators Target Google Again — This Time Over Digital Markets Act Violations. What's Behind the Accusations and Why It Matters Beyond the Corporation European regulators have renewed their scrutiny of Google, this time focusing on alleged violations of the Digital Markets Act. The charges underscore Brussels' increasingly aggressive stance on big tech monopolies and what officials say are anticompetitive practices. The accusations center on how Google leverages its dominance across multiple digital services — from search to advertising to mobile platforms — to disadvantage competitors. Regulators claim the company is using its market power in ways that stifle innovation and limit consumer choice. The case carries significance far beyond Google itself. It signals how the EU is attempting to enforce its landmark Digital Markets Act, legislation designed to curb the gatekeeping power of tech giants. A potential penalty could set precedent for how other large technology companies face similar scrutiny. For consumers and smaller tech firms, the outcome could reshape the digital landscape by creating more room for competition. For Google, fines and operational restrictions could fundamentally alter its business model in Europe, the world's most stringent regulatory market. The case also reflects a broader geopolitical divide, with the EU pursuing a regulatory approach that contrasts sharply with the lighter-touch oversight favored in the United States.

May 26, 2026